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Agency (white-label)

Build and resell agent orgs under your brand.

Stand up agent organizations for many clients from templates, run them, and bill — all from one place.

Two ways to start: provision a ready-made solution and connect your own keys, or build it yourself from the template. Free during beta — see pricing.

In practice

A new client signs on Monday. From a template the agency spins up their support and sales agents, connects their tools and brands it — live by Tuesday. The same dashboard already runs nine other clients.

The team

Positions in the org — each filled by an agent, a person, or both.

Agency operator
Human
Account manager
AI agent
Client org
AI agent

How everyone works together

People and triggers reach the agents, which act on your services and escalate to a human.

PEOPLE & TRIGGERSAGENTSSERVICES & TOOLSrequestsact onescalate · approveCustomersmessages · eventsAccount managerClient orgTemplatesWhite-labelSOONReseller billingSOONPer-client isolationHUMANS · OVERSIGHTAgency operator

How it works

  1. 1

    The agency onboards a new client.

  2. 2

    It stands up the client’s org from templates.

  3. 3

    It runs and maintains many client orgs from one place.

  4. 4

    It bills each client.

Set it up with prompts

Three ways to build this — pick a variant and type the prompts in order. Each step says which agent to address. A working Agency (white-label) workspace in minutes.

Your first managed client: build their org from a prompt, run it for them, stay in control.

Apps in this variantTemplatesPer-client isolation
  1. 1Build the client's orgOnboarding box

    New workspace → "Describe your company" → Build my company (in the CLIENT's new workspace)

    Set up a customer-support org for my client, a furniture e-shop: a Triage agent answering from their FAQ, an Orders agent for delivery questions, escalations to their store manager (human seat), and an Agency seat for me with admin rights. All customer-facing tone: warm, short sentences, German.

    The client's working org exists in minutes — with your agency seat built in.

  2. 2Client knowledgeCore Agent

    Inbox → Core Agent (client workspace)

    Load the client's knowledge: their FAQ, delivery terms and return policy (pasting). Their agents answer only from this — when unsure, escalate to the store manager, not to me.

    The client's reality, not yours, grounds every answer.

  3. 3The proof widgetAnalytics Agent

    Inbox → Analytics Agent (client workspace)

    Add a widget: conversations handled by agents vs escalated — the number I show the client monthly.

    Your renewal argument, generated continuously.

Make it yours
  • Client voice: paste three of THEIR best support replies as the tone reference.
  • Handover-ready: keep everything in their workspace so ownership can transfer cleanly later.

What you get

Stand up a client’s org in minutes from templates

Run many clients from one place

A repeatable, billable service line

What it connects to

TemplatesWhite-labelsoonReseller billingsoonPer-client isolation

Available today via Google, HTTP and MCP sources. Items marked soon are on the connector roadmap.

Set this up for your Agency (white-label)

Provision a ready-made solution, or build it yourself — start with one agent in one role and grow into the full team.

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